yeah, i mean...there were alot of good spots and i was probably a bit hasty with my top picks. the VW darth vader spot was cute, not the best commercial ive ever seen, but it was certainly memorable and i think made a big impact (at least with all of the moms watching the game). vaiana called me out on my number 2, the careerbuilder monkey spot. ive always been a big fan of this campaign in the superbowl and was happy to see it back, but the real reason i scored it so high was because the actor in the car is the creative director at the agency i work for. nice call vaiana. my third pick was for the doritos spot, this was also a guilty pleasure pick but i thought it was the best in the stupid-funny category (this category would include idealess humor, something like a guy getting hit in the nuts - which doritos and bud light have made more popular during the game). i dont see these as having too much of a long term impact. normally i forget about these 5 seconds after they ends, but i remembered this one for some reason so i included it.
i really liked the chrysler eminem spot but i had a few issues that made me scrap it from my list at the last minute. the biggest problem i had was that it was 2 minutes long which is a shocking amount of time to expect the attention deficit american public to stay with one ad for. i imagine that most people tuned out halfway through this one or were too drunk by the 3rd quarter for it to really register. overall it is amazingly well written and really well done but i feel like it is more about detroit and hardly referenced chrysler at all.
this year the average super bowl commercial cost $100,000 per second, which means this ad was $12 million just for the time. thats not including the cost of production, editing, ad agency costs, and the huge expense of music licensing and a celebrity spokesman. i just dont see this selling that many chryslers. but it definitely got people talking and maybe restored a little faith in the motor city...maybe thats enough
I thought it was stupid, especially after the eminem "brisk" commercial, which sucked even harder. Gotta give love to detroit, but chrystler is terrible, they make shoddy transmissions. And any company that gets greedy and then destroyed by competition deserves to go out of business, poor people of detroit gotsa suffer.
Did I mention i hated the eminem brisk commercial?
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yeah, i mean...there were alot of good spots and i was probably a bit hasty with my top picks. the VW darth vader spot was cute, not the best commercial ive ever seen, but it was certainly memorable and i think made a big impact (at least with all of the moms watching the game). vaiana called me out on my number 2, the careerbuilder monkey spot. ive always been a big fan of this campaign in the superbowl and was happy to see it back, but the real reason i scored it so high was because the actor in the car is the creative director at the agency i work for. nice call vaiana. my third pick was for the doritos spot, this was also a guilty pleasure pick but i thought it was the best in the stupid-funny category (this category would include idealess humor, something like a guy getting hit in the nuts - which doritos and bud light have made more popular during the game). i dont see these as having too much of a long term impact. normally i forget about these 5 seconds after they ends, but i remembered this one for some reason so i included it.
i really liked the chrysler eminem spot but i had a few issues that made me scrap it from my list at the last minute. the biggest problem i had was that it was 2 minutes long which is a shocking amount of time to expect the attention deficit american public to stay with one ad for. i imagine that most people tuned out halfway through this one or were too drunk by the 3rd quarter for it to really register. overall it is amazingly well written and really well done but i feel like it is more about detroit and hardly referenced chrysler at all.
this year the average super bowl commercial cost $100,000 per second, which means this ad was $12 million just for the time. thats not including the cost of production, editing, ad agency costs, and the huge expense of music licensing and a celebrity spokesman. i just dont see this selling that many chryslers. but it definitely got people talking and maybe restored a little faith in the motor city...maybe thats enough
I thought it was stupid, especially after the eminem "brisk" commercial, which sucked even harder. Gotta give love to detroit, but chrystler is terrible, they make shoddy transmissions. And any company that gets greedy and then destroyed by competition deserves to go out of business, poor people of detroit gotsa suffer.
Did I mention i hated the eminem brisk commercial?
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